ARR calculator

ARR stands for annual recurring revenue.

ARR is your recurring revenue at a yearly rate: MRR (monthly recurring revenue) × 12. It is not the same as revenue for the year, which includes one-off sales.

The formula

ARR = MRR × 12

Worked example: £480,000 a year

The example is a UK software company in one month: £50,000 of revenue excluding VAT, 400 customers and £180,000 in the bank.

  1. MRR £40,000 × 12 = £480,000

Work out your ARR

Until you type a figure, the results show an example business. Fill in only what you know: from then on every result uses your figures alone, and nothing you type leaves your browser.

Your business numbers

Start with any one figure. Until you do, the results show the example business, whose figures are the grey hints in each box.

What this calculation uses

My figures cover one

Subscriptions and contracts, excluding VAT.

Add more of your numbers

Open a group to fill it in. Everything you add shows up in the list below the calculator.

Sales and VAT

Everything you invoiced in the period.

VAT rate on your sales

Input VAT on your purchases in the period.

Marketplaces only: what buyers paid in total.

Costs

Costs that grow with each sale: materials, hosting, payment fees.

Salaries, employer National Insurance, pensions, freelancers.

Ads, sales salaries and tools.

Rent, software, insurance, admin.

From your accounts. 0 if you have none.

For the period, if you pay any.

Things that last more than a year.

Customers and orders

Or invoices, for a service business.

Recurring revenue over one month

Extra MRR from existing customers.

Growth

The month, quarter or year before, on the same basis as your turnover.

Cash

In the period, not what you invoiced.

In the period, not counting equipment.

Balance sheet

Cash, equipment, money owed to you.

Loans, bills, tax due.

Team

Everyone added together.

One investment or campaign

On a campaign, a hire or a piece of kit.

Extra gross profit it produced.

ARR for the example

Example

£480,000

a year

  1. MRR £40,000 × 12 = £480,000

Formula: MRR × 12.

MRR
£40,000
All revenue a year
£600,000
one-off sales included

Everything your numbers show

For the example business: 29 of 29. Type your own figures to replace them. Select one for its page.

How to read your result

Investors in SaaS (software as a service) companies often quote ARR because it shows the size of the business today rather than over the past year.

Watch out for

Leave out one-off fees and pilots that have not turned into paid contracts.

Last checked . Estimates only, not financial, tax or legal advice: check your accounts and documents, and take advice before you act. More terms in the startup glossary.

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