Food startup Yumlane operated by QwikPik Technology has raised funds in a seed round led by Flipkart chief executive officer Binny Bansal. Other investors that have also participated in the round, a first for YumLane, include People Group Founder Anupam Mittal, Sachin Bhatia, cofounder of Nasdaq-listed travel portal MakeMyTrip, and Darius Pandole, partner at private equity firm New Silk Route. The startup has raised around $1 million in this round.
Yumlane which was founded by Hitesh Ahuja, the former vice-president of New Silk Route along with Rueben Ghosh and Rahul Kumar, offers hot snacks and meals, such as momos and pizzas, across retail points in Mumbai.
The startup looks to invest the money in brand building, marketing initiatives and increasing its footprint.
“We would like to make great food accessible to everyone, everywhere and leverage the deeply fragmented retail landscape our country offers,” said Ahuja.