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Content Marketing Strategy

How to develop your Content Marketing Strategy – Indian Example

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You may have read my earlier blog, Building Blocks for developing your Content Marketing Strategy; now let us take a look at one Indian...

Numbers Don’t Matter, Influence Does

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The importance that people and brands place on follower counts or the impressions...

What to do when startup success feels elusive

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7 things to analyze before you throw in the towel and give up. Building a startup...

Don’t spend anything on marketing until you’ve read this

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How to redefine the competitive landscape and win your first 1,000 customers. Marketing where your competitors do...

Viral Marketing – How it Actually Works!

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The advent of social media has led to the increased usage of a word – VIRAL! People, agencies, companies... everyone wants their articles, photos,...

This Is How You Can Get Famous On Social Media

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What seemed like an unfamiliar territory a decade ago, is almost the new oxygen of human survival. The undeniably successful platform called social media...

What 2016 holds for the Indian Entrepreneurs?

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Looking back at 2015, one can safely comment that this was one of the most important years for start-ups, where the focus was not...

Emergence of Mobile Marketing in India

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The internet population in India is growing at a healthy rate. With 400 million internet users in...

Housing.com launches branding solution product ‘Brand Falcon’ for real estate developers

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Realty portal Housing.com rolled out a new product that will offer marketing and branding solutions to real estate developers. The new product ‘Brand Falcon’ is...