To start a new business is really tough. Right from getting right people onboard to bring in revenue to brand awareness everything is time taking, frustrating and trying your patience. But once your new business gets beyond the initial start-up phase, there comes a new phase.

It is obvious that when the business starts expanding so is the job responsibilities of the team mates. The business owner expects everyone to put in more efforts to grow the company. This may take the form of reaching out untapped target populations, creating different products and services for new market and developing off shoots from the primary business line.

There is no denying the fact, that these ideas are good, but many business owners make some errors while engaging their team mates in various entrepreneurial activities. Let not you join the bandwagon. Here what you should do instead:

Know that each of your team members has different personality

Some business leader thinks that everyone is team is an entrepreneur who will take initiative in different work areas. If you lead an organization and have more than 2 or 3 team members, several types of team members are most likely to represent your organization. However, understand that not everyone in your company is an entrepreneur or wants to be. Invest some time in knowing who have entrepreneurial skills and can perform better.

Learn how you can motivate your each staff member

The majority of the start-up entrepreneurs think that everyone in the staff needs same kind of encouragement, which is very much wrong. Every person has different skill set and a different working pattern and falls in different personality hence, need different kind of motivation. If you don’t understand this you are at greater risk of misleading your team members.

Utilize every employee’s strength at fullest

There are business owners who think that getting more and more number of employees in the project will do well. So untrue!! Rather one should know the skill sets of the employees and know how to use the same in the said work. Getting known about their skillsets and putting them into the right work and getting out their experience and skills to the fullest will help your business grow.

Don’t assume that the employees who think and acts like entrepreneur are meant to become entrepreneurs. There will more frustration and zero productivity. Use your resources wisely. Yes, you need smart, intelligent people in growing business but don’t engage your employees in various entrepreneurial activities. Figure it out which are the skilled people and motivate accordingly so that you are right on the track, growing and expanding.


As always, let me know your thoughts on the topic. I’d love to hear your ideas and views in the comments below.

Team Bizztor
Bizztor is a Media Platform focused on Educating, Connecting and promoting startups.
Our vision is to help early-stage startups and be a part of their growth. we believe that startups have the potentials to create solutions for community problems and we see ourself as helping hand to such entrepreneurs.


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