Look around and you will see a lot of start-ups struggling to remain afloat. They were launched with a lot of promise and fanfare but face the prospect of closure after 2 to 3 years.
It’s better to be safe than sorry! You will have to understand that your business idea in its present state may not be worthy of being converted into a business.
There’s no doubt that leaving behind a routine job and becoming your own boss is exciting, and many of those who set off on that path find personal and professional fulfilment there.
Don’t build something you wouldn’t use yourself. The best ideas usually come from solving your own problems Chances are, others have the problem too.
In the field of marketing, the ambassador is above all a customer who loves your product, your brand or your company, to the point of expressing it strongly to his community.
It’s great to model ourselves on the best, but knowing what habits to avoid can also be beneficial.
As a new entrepreneur, your pitch to investors could be the only thing to get your startup to succeed or totally plunge your good idea into the abyss.
