It is every twitter marketer’s dream to get their hashtag trending on Twitter.
Over the last few years, I have closely worked with various marketing gurus while participating in numerous events. There were times when I saw a hashtag started to trend on Twitter in less than 2 hours.

In recent years, many new-age female entrepreneurs have disrupted the highly competitive business world. Today, more than 126 million women are spearheading businesses on the global level. India is also not behind having around 8 million women entrepreneurs.

In India the concept of Mother Entrepreneurs (Indian mompreneurs ) is gaining ground, along with the phenomenon of entrepreneurship itself.
Mothers in India have emerged as a force to reckon with in every possible field and are forging ahead with confidence.

Acquiring customers is a very high cost activity for businesses and for most of the companies it requires extensive cold-calling, trial and error, and exploration of multiple channels.

“Running a startup in today’s competitive world must be difficult, how do you manage?”
If I had a nickel for everytime someone has said something like this to me, I would be swimming in coins, Uncle Scrooge style. It’s an obvious question with an obvious answer, which sadly, skips most startups’ attention.

“Running a startup in today’s competitive world must be difficult, how do you manage?”
If I had a nickel for everytime someone has said something like this to me, I would be swimming in coins, Uncle Scrooge style. It’s an obvious question with an obvious answer, which sadly, skips most startups’ attention

How Google ranks webpages in its search results is still a mystery for most of the marketers.
But some SEO experts have revealed data-backed resources showing what matters to rank a page at top of Google rankings.

Fintech is Impacting the human lives in big way and shaping the way financial institutions operate.

It is changing the way how people do transactions, it is Impacting the banking, consumer transactions and payments most.

A lot of startups make the mistake of putting their digital footprint last, but in reality nothing is more important than that identity that faces the world.
If I’m a potential investor I’m going to Google your startup.
If I don’t see an online presence and maybe some media coverage, I’m going to assume this is some sort of scam.

It’s just one and half month and the success of Pokemon Go – 100+ million active users— has shown the immense potential of using augmented reality in the games.